Digital Marketing Manager Job Vacancy in Sousse, Tunisia – Media & Entertainment

Job Description

Position: Digital Marketing Manager

Company: Accor

Location: Sousse, Tunisia

Experience: 5+ years

Education: Bachelor’s degree in Marketing, Communications or related field

Employment Type: Full-time

Industry: Media & Entertainment

Department: Marketing

Salary: 3000 – 5000 SSP per month

Vacancies:1

Company Overview

Accor is a leading global hospitality group with a strong presence in Tunisia, operating a portfolio of hotels and resorts that blend local culture with international standards. With a commitment to sustainable tourism and innovative guest experiences, Accor has become a trusted brand for travelers across the region. The company’s dynamic environment encourages creativity, collaboration, and continuous improvement, making it an attractive employer for professionals seeking growth in the Media & Entertainment sector.

As part of its strategic expansion, Accor is investing heavily in digital transformation, aiming to enhance brand visibility, engage audiences, and drive revenue through cutting‑edge marketing initiatives. This focus creates exciting career opportunities for talented individuals who are passionate about digital media, storytelling, and data‑driven strategies. Join Accor to be part of a forward‑thinking team that shapes the future of hospitality marketing in Tunisia.

Job Overview

The Digital Marketing Manager will lead the development and execution of comprehensive online marketing campaigns that promote Accor’s hotel brands across Tunisia and the broader North African market. Reporting to the Regional Marketing Director, you will collaborate with cross‑functional teams to create compelling content, optimize social media channels, and leverage SEO techniques to increase brand awareness. This role is central to Accor’s mission of delivering memorable guest experiences through innovative digital engagement.

For more information about Accor’s career opportunities, visit the official website at https://tunisiajobsearch.com/. This position offers a unique platform to influence the digital narrative of a world‑renowned hospitality brand while contributing to the growth of Tunisia Jobs and supporting the nation’s tourism sector.

Key Responsibilities

• Develop and implement integrated digital marketing strategies aligned with business objectives.
• Manage and optimize paid media campaigns across Google Ads, Facebook, Instagram, and emerging platforms.
• Create, edit, and publish engaging content for websites, blogs, newsletters, and social media.
• Conduct SEO audits and implement on‑page and off‑page optimization to improve organic rankings.
• Analyze performance metrics using Google Analytics, social listening tools, and CRM data to refine campaigns.
• Collaborate with creative, sales, and revenue management teams to ensure brand consistency.
• Monitor competitor activities and market trends to identify growth opportunities.
• Prepare monthly reports and present insights to senior leadership.

Required Skills

• Proficiency in SEO, SEM, email marketing, and social media advertising.
• Strong analytical skills with ability to interpret data and generate actionable insights.
• Excellent written and verbal communication in English and French; Arabic is a plus.
• Experience with marketing automation platforms such as HubSpot or Marketo.
• Creative mindset with a keen eye for design and storytelling.
• Project management expertise and ability to meet tight deadlines.
• Knowledge of hospitality industry trends and consumer behavior in Tunisia.

Education

A bachelor’s degree in Marketing, Communications, Business Administration, or a related field is required. Candidates with additional certifications in Digital Marketing, Google Analytics, or HubSpot are highly regarded.

Experience

Applicants must have a minimum of five years of proven experience in digital marketing, preferably within the hospitality, tourism, or media sectors. Demonstrated success in managing multi‑channel campaigns and driving measurable ROI is essential.

Salary

The compensation package ranges from 3000 to 5000 SSP per month, commensurate with experience and qualifications. Performance‑based bonuses and incentives are also part of the total rewards.

Benefits

• Competitive salary with annual performance bonus.
• Comprehensive health insurance covering employee and dependents.
• Paid annual leave and public holidays in line with Tunisian labor law.
• Employee discount on Accor hotel stays worldwide.
• Professional development budget for courses and certifications.
• Flexible working hours and remote work options.

Training

• Onboarding program covering Accor brand standards and digital tools.
• Monthly workshops on SEO, data analytics, and emerging social platforms.
• Access to internal learning portal with e‑learning modules.
• Mentorship from senior marketing leaders.
• Opportunities to attend international hospitality and marketing conferences.

Working Environment

Accor offers a vibrant, multicultural workplace that values innovation and teamwork. The Sousse office is equipped with modern facilities, collaborative spaces, and state‑of‑the‑art technology to support creative work. Employees enjoy a balanced lifestyle with a focus on well‑being, community engagement, and continuous learning, making it an ideal setting for professionals seeking meaningful career growth in Tunisia.

Application Process

Interested candidates should submit their updated CV and a cover letter outlining relevant experience through the online portal on our website. Applications will be reviewed on a rolling basis, and shortlisted applicants will be invited for a virtual interview followed by an on‑site assessment at the Sousse office.

Equal Opportunity Statement

Accor is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees, regardless of gender, age, disability, ethnicity, religion, or sexual orientation. All qualified applicants will receive consideration for employment without discrimination.