Brand Activation Manager Job Vacancy in Tataouine, Tunisia – Food & Beverage

Job Description

Position: Brand Activation Manager

Company: Nestlé Tunisia

Location: Tataouine, Tunisia

Experience: 5-7 years in brand management or activation

Education: Bachelor’s degree in Marketing, Business Administration, or related field

Employment Type: Full-time

Industry: Food & Beverage

Department: Marketing

Salary: 2,500 – 3,500 SSP per month

Vacancies:1

Company Overview

Nestlé Tunisia, a subsidiary of the world‑leading nutrition, health and wellness company Nestlé, has been a cornerstone of the Tunisian food and beverage landscape for over six decades. With a commitment to quality, sustainability, and community development, Nestlé Tunisia produces a diverse portfolio ranging from dairy and coffee to infant nutrition and culinary products. The company’s presence in Tunisia supports local agriculture, creates thousands of jobs, and drives innovation through state‑of‑the‑art manufacturing facilities and research centers. As part of its strategic growth plan, Nestlé Tunisia continuously seeks top talent to strengthen its brand presence across the region, offering rewarding career paths and a vibrant workplace culture.

Operating in a dynamic market, Nestlé Tunisia embraces the principles of responsible business, aligning with global sustainability goals while fostering local partnerships. The organization values diversity, inclusion, and continuous learning, making it an employer of choice for professionals seeking meaningful impact. This role contributes directly to Nestlé’s mission of enhancing the quality of life and nutrition for consumers, positioning the brand at the forefront of the Tunisian market and beyond. Join us to be part of a global leader that champions innovation, consumer trust, and career development.

Job Overview

The Brand Activation Manager will lead the design, execution, and measurement of integrated activation campaigns that bring Nestlé’s brands to life in the Tunisian market. Reporting to the Marketing Director, you will collaborate with cross‑functional teams—including sales, trade, digital, and consumer insights—to develop compelling experiences that drive brand awareness, trial, and loyalty. This role is pivotal in translating strategic brand objectives into actionable, on‑ground initiatives that resonate with diverse consumer segments across Tunisia. For more information about our career opportunities, visit our portal at https://tunisiajobsearch.com/. This position offers a unique platform to influence market perception, support product launches, and contribute to the overall growth of Nestlé’s portfolio.

As a key member of the Marketing team, you will be responsible for managing budgets, negotiating with external agencies, and ensuring that all activation activities align with brand guidelines and regulatory standards. Your strategic insight and creative execution will directly impact sales performance and strengthen Nestlé’s position as a market leader in the Food & Beverage sector. This role offers exposure to both local and regional markets, providing a comprehensive understanding of consumer behavior and market trends in Tunisia.

Key Responsibilities

• Develop and implement multi‑channel brand activation plans that align with annual brand strategies.
• Coordinate with sales and trade teams to ensure activation initiatives support retail execution and in‑store visibility.
• Manage relationships with external agencies, vendors, and event partners to deliver high‑impact experiences.
• Monitor and analyze activation performance metrics, providing actionable insights to optimize future campaigns.
• Oversee activation budgets, ensuring cost‑effective allocation of resources while meeting ROI targets.
• Collaborate with digital teams to integrate online and offline activation elements for a seamless consumer journey.
• Ensure compliance with Nestlé brand standards, local regulations, and ethical guidelines.
• Lead post‑activation debriefs, capturing learnings and best practices for continuous improvement.

Required Skills

• Strong project management and organizational abilities.
• Excellent communication and stakeholder management skills.
• Creative thinking with a data‑driven approach to campaign optimization.
• Proficiency in budgeting, financial tracking, and ROI analysis.
• Ability to work in a fast‑paced environment and manage multiple projects simultaneously.
• Fluency in Arabic, French, and English.

Education

A Bachelor’s degree in Marketing, Business Administration, Communications, or a related discipline is required. A Master’s degree or professional certifications in brand management or digital marketing are considered an advantage.

Experience

Minimum of 5‑7 years of experience in brand activation, experiential marketing, or related fields within the Food & Beverage industry is essential. Proven track record of delivering successful large‑scale activation campaigns in Tunisia or comparable markets is highly valued.

Salary

The compensation package ranges from 2,500 to 3,500 SSP per month, commensurate with experience and qualifications. The package includes performance‑based bonuses, health insurance, and other employee benefits.

Benefits

• Competitive salary with performance incentives.
• Comprehensive health and dental coverage.
• Retirement savings plan.
• Generous paid time off and holidays.
• Employee discount program on Nestlé products.
• Opportunities for international mobility and career advancement.

Training

• Onboarding program covering Nestlé’s brand portfolio and activation processes.
• Continuous learning through internal workshops, e‑learning platforms, and external certifications.
• Mentorship from senior marketing leaders.
• Access to industry conferences and events.

Working Environment

Nestlé Tunisia offers a collaborative, inclusive, and innovative workplace where creativity is encouraged and results are celebrated. The office is located in a modern business district of Tataouine, providing a comfortable environment equipped with the latest technology and resources to support your professional growth.

Application Process

Interested candidates should submit their updated CV and a cover letter outlining relevant experience through the online application portal. Applications will be reviewed on a rolling basis, and shortlisted candidates will be contacted for an initial interview followed by assessment centers.

Equal Opportunity Statement

Nestlé Tunisia is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, gender identity, national origin, disability, or veteran status.