Job Description
Position: Digital Branding Specialist
Company: Capgemini Tunisia
Location: Kébili, Tunisia
Experience: 2-5 years
Education: Bachelor’s Degree in Marketing, Communications, or related field
Employment Type: Full-time
Industry: Digital Marketing & Creative Industries
Department: Marketing & Digital Transformation
Salary: 12,000 – 18,000 TND/month
Vacancies:1
Company Overview
Capgemini is a global leader in consulting, digital transformation, and technology services, operating in over 50 countries. In Tunisia, Capgemini supports businesses in leveraging innovative digital solutions to drive growth and competitiveness. With a focus on creative industries and digital marketing, the company empowers clients to build strong, future-ready brands in dynamic markets.
Job Overview
Capgemini Tunisia is seeking a Digital Branding Specialist to lead the development and execution of digital branding strategies for clients in Kébili. This role involves creating compelling digital narratives, managing social media campaigns, and optimizing online presence to enhance brand visibility and engagement. The ideal candidate will collaborate with cross-functional teams to deliver innovative solutions that align with business objectives.
Key Responsibilities
- Develop and implement integrated digital branding strategies across platforms.
- Design and manage social media campaigns to increase brand awareness and customer engagement.
- Analyze market trends and competitor activities to identify opportunities for brand differentiation.
- Collaborate with creative teams to produce high-quality content for websites, blogs, and multimedia channels.
- Monitor and report on campaign performance using analytics tools to optimize results.
- Provide strategic recommendations to enhance brand positioning and customer loyalty.
Required Skills
- Proven experience in digital branding, social media management, or related fields.
- Strong understanding of SEO, content marketing, and digital advertising platforms.
- Creativity and strategic thinking to develop innovative brand campaigns.
- Excellent communication and interpersonal skills for client and team collaboration.
- Familiarity with analytics tools (Google Analytics, Hootsuite, etc.) for performance tracking.
- Proficiency in graphic design software (Adobe Creative Suite) is a plus.
Education
- Bachelor’s Degree in Marketing, Communications, Business Administration, or equivalent.
Experience
- 2-5 years of experience in digital marketing, branding, or creative industries.
Salary
- Competitive salary range of 12,000 – 18,000 TND/month, based on experience.
Benefits
- Performance-based bonuses and incentives.
- Health and wellness insurance coverage.
- Professional development opportunities and training programs.
- Flexible work arrangements and remote collaboration tools.
- Employee recognition awards and team-building activities.
Training
- Onboarding sessions to familiarize with Capgemini’s digital tools and methodologies.
- Workshops on emerging trends in digital branding and social media marketing.
- Access to online courses for skill enhancement in analytics and content creation.
Working Environment
Capgemini fosters a dynamic, inclusive workplace that encourages innovation and creativity. The Digital Branding Specialist will work in a modern office in Kébili, equipped with state-of-the-art technology and collaborative spaces. The role offers opportunities to engage with diverse clients and projects, supporting personal and professional growth.
Application Process
Interested candidates should submit their CV and a tailored cover letter to https://tunisiajobsearch.com. Applications will be reviewed on a rolling basis, and shortlisted candidates will be contacted for interviews. For additional career opportunities in Tunisia, visit https://www.algeriajobsearch.com.
Equal Opportunity Statement
Capgemini is committed to equal employment opportunity and values diversity in the workplace. We encourage applications from all qualified individuals, regardless of gender, ethnicity, religion, or background.